Your Brand Image
Module Overview
Synopsis
This training / seminar was created because of the revolution that has been silently taking place in personal branding. If you are looking for job today, before you get to be interviewed you are Googled. If you go to a meeting, the savvy people Google you in advance to work out if you really can offer what you promise or how to take advantage of you if they are selling to you. If you start a new relationship, the first thing someone does before making the next date is a web search.
Everyone is doing something with personal branding. But very few are looking after his or her profiles. People join some networks, forget about others and generally pay lip service to maintaining their brand image. Very few people take any care in looking after they way they look on the Internet. Do you go to work in your pyjamas? Have you disconnected your phone? Or even worse someone that you do not know answers it for you?
The personal branding revolution has already happened. The Dutch population is 16.5million people. More than 8million of them have an account on Hyves. It is suggested that there are more than 300million accounts on MySpace, they certainly had their 100 millionth user signup in 2006! Whatever the real number, it’s big, very big. Internet World Stats say that there are over 1.5 billion Internet users worldwide. Most if them use some form of social or business networking.
So we know that everyone is doing it – but they aren’t doing it with thought and some kind of plan. This is where Your Brand Image brings order to the chaos. This seminar teaches you what it’s all about and how to look after yourself, plan for the future and
How to Improve – The brand that is You!
Back to TopSchedule
Programme |
Time |
Timing |
|---|---|---|
| Registration, Drinks & Sandwiches | 30' |
12:00 - 12:30 |
Introduction |
15' |
12:30 - 12:45 |
Theory of On-Line Networking |
30' |
12:45 - 13:15 |
How the Internet Works |
30' |
13:15 - 13:45 |
Networking Platforms |
30' |
13:45 - 14:15 |
Drinks & Refreshments |
15' |
14:15 - 14:30 |
Networking versus Community |
30' |
14:30 - 15:00 |
Leveraging Your Potential |
30' |
15:00 - 15:30 |
Brand Portfolio |
30' |
15:30 - 16:00 |
Moving to the Top of Google |
30' |
16:00 - 16:30 |
Interactive On-Line Networking |
30' |
16:30 - 17:00 |
Formal Close Open Questions |
30' |
17:00 - 17:30 |
Informal Networking & Refreshments |
60' |
17:30 - 18:30 |
Who Should Attend
Career Planners
Business Promotors
Recruiting and human resources
Sales
Marketeers
YOU
Be known - Be found - Be followed



